This year, build an audience strategy that makes magical holiday memories happen.
The magic of the holidays is the priceless smile at the perfect present, or the gathering of friends and family around a memorable meal.
Alliant’s exclusive Holiday Audiences help brands target the givers and hosts that make the season magical.
CUSTOM AUDIENCES
Reach the right audience this holiday season.
Build custom holiday audiences using deterministic purchase behavior, predictive psychological insights, and advanced modeling to identify and engage the shoppers most likely to engage with your brand.
Finding the right audience just got easier. Share your campaign, goal, or target holiday persona with the Audience Recommendation Assistant and get a tailored recommendation in minutes.
74%
of consumers were influenced by social on a holiday gift purchase in 2024.
Flexible Activation
The ability to integrate audiences, anywhere brands want to go.
400+ more destinations across channels
Audience Help Desk
Not sure which data solution is the best fit?
Our team can help identify the right approach and provide strategic guidance on audience recommendations, campaigns, and client opportunities.
“Alliant has been an amazing partner. Their service is unmatched whether you’re looking for guidance on targeting segments or just have random questions. We look forward to continuing our partnership with Alliant!”
Stephanie Foster
Advanced TV Sales Director, East – Verizon Media
