Acquire. Enrich . Optimize.

Optimize for the metrics that mean the most to your business.

Predictive Modeling

Why wait until a campaign has launched to optimize? Harness the power of predictive modeling and machine learning to set your campaign up for success from the onset.

Machine Learning

Alliant utilizes the latest technologies to optimize for specific buyer behaviors across channels

Powerful Analytics

Over 18K predictive DataHub variables and custom 1st party variables available for Members


Data sources, methodologies & results are available for review unlike other black box solutions

Improved Campaign Performance

Optimize for the metrics that mean the most to your business such as lifetime value, response or payment. Save costs in Direct Mail by suppressing prospects or customers that won’t respond to your campaign upfront. Learn more how to leverage predictive modeling across channels.

Members that utilize Alliant Optimization solutions are seeing significant improvement in driving fewer order cancellations, returns and write offs

decline in % of
Orders with a Cancellation


decline in % of
Orders with a Return


decline in % of
Orders with a Write-off

Custom or On-Demand Models

Partner with Alliant’s data scientists to build analytic solutions to meet your complex business needs. Or utilize an on-demand model, built off of billions of transactions in Alliant’s DataHub, allowing you to go to market faster. Need help deciding? We’ve put together a quick way to help you identify what model type would be best for your needs.

Let’s Make Things Happen

Looking for ways to harness machine learning? Just fill out the form and we will be in touch.

“Alliant’s analytical capabilities are exceptional and their team is consistently proactive in addressing the new challenges we face every day, especially in online marketing.”

John Princiotta

SVP — Publishers Clearing House

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See Alliant Solutions at Work!