The Trusted Data Partner for Political Audiences

COUNTDOWN TO
ELECTION DAY 2024
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The Trusted Data Partner for

Political Audiences

The electorate changes every election season, and so do the voters who decide close races. Alliant’s political audiences let you confidently pinpoint this cycle’s persuadable voters, understand what drives them to act, and build audience strategies aligned to your path to victory.

Effectively reach more U.S. registered voters, at scale.

Tap into audiences based on real-world issues, affiliations, interests, and more.

Candidate Propensities

Voters by Generation

Political & Environmental Donor Propensities

Nonprofit Propensities

Civil Issues & Causes Propensities

Party Affiliations

Quickly activate campaigns across devices and channels, reaching high-quality compliant audiences.

CUSTOM AUDIENCES

Reach the right voters with the right audience strategy​

Build custom political audiences with voter and consumer intelligence, predictive insights, and advanced modeling to reach the segments that will move your campaign forward.

Finding the right audience just got easier. Share your campaign, goal, or target voter profile with the Audience Recommendation Assistant and get a tailored audience recommendation in minutes.

17 NEW Audiences added for 2023

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Achieve Incremental Reach

Go Beyond Party Lines and Find the Voters Your Candidate Needs to Win

Find the voters within a specific district most likely to respond to your candidate

  • Registered Democrats

Strengthen your targeting with qualified and segmented prospects by Alliant Data Science
  • Party Propensity – Middle of the Road, and/or Liberal
  • Issues/Causes Propensity – Pro Choice
  • Donor Propensity – Have the propensity to donate to
    Planned Parenthood

Map layered with registered voters and Alliant qualified prospects

  • Registered Republicans

Strengthen your targeting with qualified and segmented prospects by Alliant Data Science
  • Party Propensity – Middle of the Road, and/or Conservative
  • Issues/Causes Propensity – Veteran Support
  • Donor Propensity – Have the propensity to donate to
    Disabled American Veterans

Map layered with registered voters and Alliant qualified prospects

In today’s complex political landscape, trust is everything. Alliant is independently certified for data quality, compliance, and transparency.

One Audience, All Channels.

Voter decisions are influenced across many touchpoints. Alliant’s extensive identity graph enables you to build consistent connection across your entire campaign.

One Audience, All Channels.

Voter decisions are influenced across many touchpoints. Alliant’s extensive identity graph enables you to build consistent connection across your entire campaign.

Advanced TV
Programmatic
Email
Social
Direct Mail
Call Centers

Not seeing your candidate or cause?

Contact us for custom audiences that can be built and delivered within days.

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Not seeing your candidate or cause?

Contact us for custom audiences that can be built and delivered within days.

By submitting my data I agree to be contacted.