Solution Pricing

Alliant’s flexible approach allows you to access the most predictive data aligned to your strategy.

Predictive Consumer Intelligence Database

PeopleCore

Understand the why behind the buy
  • Covers 272M+ individuals & 130M+ households

  • Demographics (Who people are)

  • Lifestyle (What people do)

  • Channel & Engagement Preferences (How to reach them)
  • Motivations & Decision-drivers (Why they act

  • Available via Install, Enrichment, Digital

Consumer Purchase Behavior Database

PurchaseCore

Know what people buy & spend
  • Covers 272M+ individuals & 130M+ households

  • Brand Affinity (What they buy)
  • Purchase Categories (What they buy)
  • In-Market (What’s next)
  • Known and Inferred, across 30 product categories and verticals.

  • Available via Install, Enrichment, Digital

Business Intelligence Database

ProfessionalsCore

Connnect organizations to individuals
  • Covers 25M+ businesses, 124M+ professionals & 72M+ linkages
  • Understand individual level messaging preferences and purchase drivers

  • Role: Title, department, company

  • In-Market

  • Accurately link individuals to the businesses they lead
  • Connect them to PeopleCore

Outcomes We Fuel

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Audience Targeting That Performs

People-based marketing data & audiences rooted in billions of transactions & cognitive psychology

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Customer Enrichment & Insight

Understand your customers more deeply with PeopleCore & PurchaseCore attributes

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Optimization & Measurement

Strengthen testing, lift, and outcome measurement with behavior-driven indicators

frequently asked questions

Collaboration is our middle name at Alliant. Once we learn more about your use cases and desired outcome, we can strategize a test plan with mutually agreed upon KPIs. We’re confident our data can help you exceed your goals.

And if you’re interested in immediate insights, Alliant can easily create a custom profile report where we enrich your audience data with our powerful PeopleCore & PurchaseCore data attributes. It’s a quick and easy way to preview the power of our people-based data. Just request yours here!

We help organizations across industries with annual data budgets ranging from a minimum of $50,000 to $1M+ and anywhere in between. If that sounds like you, we’re excited to design a solution that meets your specific needs.

If you are interested in using our on-demand digital audiences starting today, check out our taxonomy for a full list of Alliant’s audiences.

Alliant’s pricing model can align to your business needs. Depending on the use case, we have options for a CPM (cost per thousand records) for usage, license the data for specific use cases or lock in a multi-year agreement for additional pricing efficiencies.

Absolutely. Some data companies offer a “one-size-fits-all” approach. Not Alliant. We have a robust portfolio of data-driven solutions spanning B2C, B2B and identity data as well as expert services like predictive modeling, activation and analytics. If you book a strategy session with Alliant, your data strategist will work with you to create a flexible package that meets your timelines, budget and bandwidth.

Alliant isn’t just another “data provider”, we’re a data innovator. Year-round, our team of PhD’s and data scientists are curating the predictive, proprietary data you can’t find anywhere else. On top of that, our account strategists leverage their vertical expertise to ensure clients are maximizing the power of this data through powerful, innovative use cases. Our pricing approach corresponds directly to the high value we know it can deliver to organizations.

Not only does Alliant offer flexible tests agreements, but with annual or even multi-year terms, your team can take advantage of price efficiencies. Moreover, your team could have the opportunity to receive ongoing access to our most up-to-date data set and a constantly growing set of proprietary data attributes.