Data Governance

Data security and privacy – core values since day one

Compliance by Design

Information security and respect for the consumer are the foundations of data-driven marketing.

Alliant’s systems and processes are purpose-built to protect business information and the people behind the numbers. Our goal is to exceed ever-growing expectations for compliant data use in marketing by continually evolving and improving our practices.

Transparency and Control for All

Alliant believes that respect for the consumer, transparent data practices, and clear compliance guidelines will ultimately result in the continued free flow of marketing data.

Alliant is actively supporting the development of comprehensive national data usage legislation. Until that goal is reached, the company is committed to meeting the requirements of all current and future state regulations including CPRA (California), CDPA (Virginia), CPA (Colorado) and others. Since 2020 Alliant has implemented disclosure and choice procedures for residents of all 50 states, providing visibility and control into how data is used.

Learn more about privacy law compliance in the US:

Commitment to Privacy & Compliance

We believe in working together as an industry to elevate our practices above the minimum standards. Alliant is an active participant in leading industry groups that are committed to identifying and elevating the most trustworthy companies.

Meaningful data quality and transparency certifications that attest to our practices

Data Policies & Options

U.S. State Privacy Rights

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FCRA Choices

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Do Not Sell or Share my Personal Information

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Limit the Use of Sensitive Personal Information

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Contact Us Today

Still have questions? Learn more about Alliant’s high standards for protection of business and consumer data.

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