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Thought leadership and new ideas from our experts featured throughout top industry publications

The People-First Advertising Lessons of the Hollywood Strikes

Clean Rooms Aren’t Always The Solution To Your Data Privacy Problems

Retail Media Networks – Opportunity vs. Reality

DTC in CTV: Best Practices for Data-Driven Success

CTV Success Requires Solving its Biggest Hurdle: Audience Confusion

First-Time DTC Direct Mailer? Here’s How to Make this Channel Sing

3 ways agencies can help clients navigate the data paradigm shift

Why advertisers demanding higher-quality data and transparency will transform media buying

New To Clean Rooms? Start Small, But Start Now

Why Performance Is Paramount for Brands in 2023

5 Tactics To Plan Your Way Into Addressable TV Success

How Advertisers Can Push Addressable TV to Achieve Its Full Potential

Truthset’s Collective Launches Out Of Beta To Combat Defective Data

Alliant2022-12-08T14:52:14+00:00Comments Off on Truthset’s Collective Launches Out Of Beta To Combat Defective DataBroadcasting + Cable

4 Lessons for Marketers From Facebook’s Outage

Alliant2022-07-26T16:56:36+00:00Comments Off on 4 Lessons for Marketers From Facebook’s OutageCMS Wire

Can LiveRamp Survive The Cookie Apocalypse?

Alliant2022-09-08T13:25:42+00:00Comments Off on Can LiveRamp Survive The Cookie Apocalypse?AdExchanger

The Pandemic Draw: New Customers Poured In And Spent More From March Through June

Alliant2022-09-08T13:25:47+00:00Comments Off on The Pandemic Draw: New Customers Poured In And Spent More From March Through JuneMediaPost