In the News

Thought leadership and new ideas from our experts featured throughout top industry publications

How brands are improving audience strategies for advanced TV

Third-Party, Direct Or In-House: Which Clean Room Is Right For You?

This is the year for political campaigns to prep for a cookieless 2024

How to Overcome Roadblocks in Your First-Party Data Roadmap

Don’t Let Turnover Damage Your Brand’s Data Strategy

4 Things Publishers Need to Do to Grow their Audience Data

Advertisers, Are You Aware of the Contextual Panacea?

The role of data in digital transformation

How Brand Marketers Should Respond to Supply Chain Uncertainty

Why now is the time for brands to (re)build accurate data dictionaries

Does Third-party Data Need a Rebrand?

3 Steps Brands Can Take to Build First-Party Data Practices

4 Lessons for Marketers From Facebook’s Outage

Alliant2022-07-26T16:56:36+00:00Comments Off on 4 Lessons for Marketers From Facebook’s OutageCMS Wire

Can LiveRamp Survive The Cookie Apocalypse?

Alliant2022-09-08T13:25:42+00:00Comments Off on Can LiveRamp Survive The Cookie Apocalypse?AdExchanger

The Pandemic Draw: New Customers Poured In And Spent More From March Through June

Alliant2022-09-08T13:25:47+00:00Comments Off on The Pandemic Draw: New Customers Poured In And Spent More From March Through JuneMediaPost

Audience Data Sessions Q&A with Alliant

Alliant2022-09-08T13:25:58+00:00Comments Off on Audience Data Sessions Q&A with AlliantEyeota