Resources2022-06-30T19:22:25+00:00

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Alliant in the News

Thought leadership and new ideas from our experts featured throughout top industry publications

How brands are improving audience strategies for advanced TV

The real-world impact of digital video and TV convergence is evident in recent numbers. According to the latest Winterberry Group advanced TV research, U.S. spending on addressable linear and CTV advertising is expected to grow to $47.8 billion in 2026, up from $17.3 billion in 2021. This staggering 176% increase over the next five years ...

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Press Releases & Media Mentions

The latest exciting updates from Alliant

Alliant Taps Brittany Powers as Head of Advanced TV

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Alliant, the leading data-driven audience company,  announced today that Brittany Powers will fill the newly developed role of Head of Advanced TV. Formerly the Director of CPG at Epsilon, with past roles at Stirista and Comcast, Powers brings deep experience in both the TV and digital space to Alliant and will guide the company through the ongoing convergence of addressable TV. In 2021, Alliant saw a 300 percent ...

Alliant Names Mitchell Eisenberg General Counsel and Data Compliance Officer

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Former WebMD and MediaBistro executive will provide legal counsel and lead data compliance for Alliant, the fast-growing audience data company. "Mitch is fully aligned with Alliant’s mission to deliver multichannel marketing solutions with an uncompromising focus on data compliance and privacy.” — Joanne Monfradi Dunn, CEO Alliant NEW YORK, NEW YORK, UNITED STATES, February 28, 2022 /EINPresswire.com/ -- Alliant, the leading data-driven audience company, announced that ...

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