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Data-Driven Marketing Success Made Easy

Alliant’s cooperative business model delivers a uniquely powerful, secure source of predictive data, abundant access to data science, and proven strategic solutions for profit-driven marketing.

Cooperative Insight for Marketing Success

The Alliant DataHub gives coop members access to one of the largest and richest sources of consumer purchase information available. The DataHub is updated monthly with millions of detailed new consumer transactions — all aggregated into an anonymized, multi-enterprise view of consumer buying behaviors.

Analytics Driven with a Passion for Profit

Every customer interaction has a cost associated with it. Detailed marketing performance and micropayment information provides the rocket fuel Alliant’s data scientists use to predict consumer behaviors with precision, so they can deliver audiences and campaigns optimized for long-term profit.

Solutions for Any Audience in Every Channel

Alliant drives performance improvements across the marketing cycle for hundreds of brands. Alliant is a leading provider of syndicated audiences for both online and offline deployment across dozens of verticals — and develops innovative custom solutions for optimized digital campaigns, direct mail, and CRM.

Alliant’s analytical capabilities are exceptional and their team is consistently proactive in addressing the new challenges we face every day, especially in online marketing.

John Princiotta

Senior VP — Publishers Clearing House

Proven Subscription Success

Alliant has more ways to help you improve acquisition results and generate more lifetime value.

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