Seed Series: Breaking News! Get Ready for Seed Data
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about: Alliant
main entity: Seed Series: Breaking News! Get Ready for Seed Data
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date modified: 2026-06-16T00:00:00+00:00
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Alliant
type: Organization
alternate name: Alliant
alternate name: Alliant (including AnalyticsIQ)
alternate name: Alliant Data Solutions
alternate name: Alliant Cooperative Data Solutions
alternate name: Alliant Cooperative Data
alternate name: Alliant Insight
alternate name: Alliant Data
description: Alliant is the people-based data partner that illuminates not only what consumers do, but why they do it.
founding date: 2001
founding location: organization-alliant-founding-location
employee: Scarlett Shipp
employee: Louise Ward
employee: Dave Taylor
employee: Julie Viscardi
employee: Joseph Licursi
employee: Donna Hamilton
employee: Mike Hattub
employee: Linda Walker
employee: Mitch Eisenberg
employee: Margo Hock
employee: Walter Chistoni
employee: St.Clair McLean
employee: Christina Tworek
number of employees: organization-alliant-employees
slogan: Understand the why behind the buy.
disambiguating description: Alliant is the people-based data partner that illuminates not only what consumers do, but why they do it.
address: organization-alliant-address
contact point: organization-alliant-contact-general
contact point: organization-alliant-contact-support
contact point: organization-alliant-contact-press
contact point: organization-alliant-contact-sales
parent organization: Inverness Graham Investments
subject of: Inverness Graham-Backed Alliant Acquires AnalyticsIQ, Expanding Suite of People-Based Marketing Data & Analytics Solutions
subject of: Alliant Acquires AnalyticsIQ to Deliver the Future of People-Based Marketing Data
subject of: Alliant Acquires AnalyticsIQ To Scale Up Its Audience Graph
subject of: Beet Retreat Berkshires 2025 - Navigating TV's Fluid Audience (Breakout Session Presented by Alliant)
subject of: Alliant Launches Custom Audience Solutions to Extend Social Influencer Reach Across All Channels
subject of: Alliant Enhances Social Audience Targeting with New Omnichannel Capabilities
subject of: Alliant Unveils Custom Audience Solutions to Expand Influencer and Social Media Impact
subject of: Alliant Partners with Ribeye Media to Bolster Data Transparency and Scalability
subject of: Alliant Audiences Now Available in Experian's New Data Marketplace
subject of: Experian Launches Its First-Ever Third-Party Data Marketplace (mentions Alliant)
subject of: How brands are extending social influence and commanding cross-platform conversations
subject of: Alliant Partners with InfoSum to Power Privacy-Safe Data Collaboration for Brands and Agencies
subject of: Alliant Partners with InfoSum to Power Privacy-Safe Data Collaboration
subject of: Inverness Graham Acquires Alliant, A Leading Advertising Data Company
subject of: Inverness Graham Announces Acquisition of Alliant
subject of: Private Equity Firm Buys Alliant As The Centerpiece To Its Platform Dreams
subject of: Alliant Launches Custom Audience Solution Tailored to CPG Brands
subject of: Alliant Prioritizes Data Expertise with New Executive Sales Hires
subject of: Alliant Partners with Madhive, Providing Local Marketers Access to High-Quality Audiences Optimized for TV
subject of: Exclusive: Data Firm Alliant Hires Bank to Pursue Sale
subject of: Alliant Deploys Above Data's AI Capabilities To Improve Data Quality and Unlock Revenue Growth Potential
subject of: Alliant Data: Above Data's Impact on Data Quality and Revenue Growth
subject of: The Marketing Stir - Donna Hamilton, Chief Innovation Officer at Alliant
subject of: How marketers are adapting to the new realities of data privacy (by Dave Taylor)
subject of: How cookie deprecation, first-party data and privacy regulations are impacting the data landscape (by Dave Taylor)
subject of: Alliant - Top Data-Driven Marketing Solutions Provider 2024
award: SOC 2 Type 2 (American Institute of Certified Public Accountants (AICPA))
award: IAB Tech Lab Data Transparency (IAB Tech Lab)
award: NQI Certification from Neutronian (Neutronian)

organization-alliant-founding-location-address
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address locality: Brewster
address region: New York
address country: United States

Scarlett Shipp
type: Person
job title: Chief Executive Officer

Louise Ward
type: Person
job title: Chief Operating Officer

Dave Taylor
type: Person
job title: Chief Product Officer

Julie Viscardi
type: Person
job title: Chief People Officer

Joseph Licursi
type: Person
job title: Chief Financial Officer

Donna Hamilton
type: Person
job title: Head of Innovation & Development

Mike Hattub
type: Person
job title: Head of Solutions Strategy

Linda Walker
type: Person
job title: SVP of Operations

Mitch Eisenberg
type: Person
job title: SVP of General Counsel & Data Compliance Officer

Margo Hock
type: Person
job title: VP of Digital Partnerships

Walter Chistoni
type: Person
job title: SVP of Sales

St.Clair McLean
type: Person
job title: SVP of Infastructure & Security

Christina Tworek
type: Person
job title: Director of Cognitive Science & Market Research

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min value: 13

organization-alliant-address
type: PostalAddress
street address: 301 Fields Lane
address locality: Brewster
address region: NY
postal code: 10509-2621
address country: United States

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contact type: general

organization-alliant-contact-support
type: ContactPoint
contact type: support

organization-alliant-contact-press
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contact type: press

organization-alliant-contact-sales
type: ContactPoint
contact type: sales

Inverness Graham Investments
type: Organization
description: Inverness Graham is a Philadelphia based firm focused on acquiring innovative companies where technology is transforming traditional industry. The firm’s Flagship strategy focuses on high-growth businesses in Healthcare, Tech-Enabled Services / Software and Advanced Manufacturing. The firm’s Green Light strategy targets tech-enabled businesses where Environmental Sustainability is a key driver of accelerating growth. Inverness Graham executes a differentiated, repeatable model for value creation through its proprietary Strategic Platform Build approach. Founded by senior executives of the Graham Group, the firm builds upon a 60-year legacy of operational excellence, bringing substantial value creation resources and an innovative mindset to support its portfolio company partners.

Inverness Graham-Backed Alliant Acquires AnalyticsIQ, Expanding Suite of People-Based Marketing Data & Analytics Solutions
type: NewsArticle

Alliant Acquires AnalyticsIQ to Deliver the Future of People-Based Marketing Data
type: NewsArticle

Alliant Acquires AnalyticsIQ To Scale Up Its Audience Graph
type: NewsArticle

Beet Retreat Berkshires 2025 - Navigating TV's Fluid Audience (Breakout Session Presented by Alliant)
type: NewsArticle

Alliant Launches Custom Audience Solutions to Extend Social Influencer Reach Across All Channels
type: NewsArticle

Alliant Enhances Social Audience Targeting with New Omnichannel Capabilities
type: NewsArticle

Alliant Unveils Custom Audience Solutions to Expand Influencer and Social Media Impact
type: NewsArticle

Alliant Partners with Ribeye Media to Bolster Data Transparency and Scalability
type: NewsArticle

Alliant Audiences Now Available in Experian's New Data Marketplace
type: NewsArticle

Experian Launches Its First-Ever Third-Party Data Marketplace (mentions Alliant)
type: NewsArticle

How brands are extending social influence and commanding cross-platform conversations
type: NewsArticle

Alliant Partners with InfoSum to Power Privacy-Safe Data Collaboration for Brands and Agencies
type: NewsArticle

Alliant Partners with InfoSum to Power Privacy-Safe Data Collaboration
type: NewsArticle

Inverness Graham Acquires Alliant, A Leading Advertising Data Company
type: NewsArticle

Inverness Graham Announces Acquisition of Alliant
type: NewsArticle

Private Equity Firm Buys Alliant As The Centerpiece To Its Platform Dreams
type: NewsArticle

Alliant Launches Custom Audience Solution Tailored to CPG Brands
type: NewsArticle

Alliant Prioritizes Data Expertise with New Executive Sales Hires
type: NewsArticle

Alliant Partners with Madhive, Providing Local Marketers Access to High-Quality Audiences Optimized for TV
type: NewsArticle

Exclusive: Data Firm Alliant Hires Bank to Pursue Sale
type: NewsArticle

Alliant Deploys Above Data's AI Capabilities To Improve Data Quality and Unlock Revenue Growth Potential
type: NewsArticle

Alliant Data: Above Data's Impact on Data Quality and Revenue Growth
type: NewsArticle

The Marketing Stir - Donna Hamilton, Chief Innovation Officer at Alliant
type: NewsArticle

How marketers are adapting to the new realities of data privacy (by Dave Taylor)
type: NewsArticle

How cookie deprecation, first-party data and privacy regulations are impacting the data landscape (by Dave Taylor)
type: NewsArticle

Alliant - Top Data-Driven Marketing Solutions Provider 2024
type: NewsArticle

Alliant
type: Organization

Home
type: ListItem
position: 1
item: https://alliantinsight.com

Insights
type: ListItem
position: 2
item: https://alliantinsight.com/insights

Seed Series: Breaking News! Get Ready for Seed Data
type: ListItem
position: 3
item: https://alliantinsight.com/insights/seed-series-breaking-news-get-ready-for-seed-data

Alliant
type: WebSite
description: Alliant is the people-based data partner that helps marketers understand not only what customers do, but why they do it.
language: en
publisher: Alliant

Seed Series: Breaking News! Get Ready for Seed Data
type: Article
type: LearningResource
main entity of page: Seed Series: Breaking News! Get Ready for Seed Data
is part of: Alliant
description: Programmatic advertisers will have to account for many big changes in 2024, chief among them... seed data! Wait, seed data? Not signal loss or cookie deprecation? The Trade Desk (TTD), one of the largest media buying platforms, recently announced that beginning in Q1 2024, campaign planning will
abstract: Programmatic advertisers will have to account for many big changes in 2024, chief among them... seed data! Wait, seed data? Not signal loss or cookie deprecation? The Trade Desk (TTD), one of the largest media buying platforms, recently announced that beginning in Q1 2024, campaign planning will
date published: 2/6/2024
date modified: 6/24/2026
word count: 1074
publisher: Alliant
author: Alliant

Alliant Logo Square White
type: ImageObject
caption: Square format logo for Alliant, a people-based marketing data and analytics company. Features the distinctive 'A' mark with teal accent and navy blue wordmark on white background. Alliant combines transactional data with psychology-driven insights to help marketers understand consumer behavior.
thumbnail: image-11fe3b38-thumbnail
width: 225
height: 225
copyright holder: Alliant Cooperative Data Solutions LLC
copyright year: 2026
copyright notice: All rights reserved.
creator: Big House Enterprise
about: Alliant
alternate name: Square format logo for Alliant, a people-based marketing data and analytics company. Features the distinctive 'A' mark with teal accent and navy blue wordmark on white background. Alliant combines transactional data with psychology-driven insights to help marketers understand consumer behavior.