Alliant is seeking a highly motivated, results-oriented individual with senior sales experience in the Adtech industry to grow Alliant’s Platform Partnerships. The Platform Sales Director will be a key contributor to Alliant’s continued evolution. This high-visibility position requires the successful candidate to initiate and develop strategic relationships with DSPs, DMPs, SSPs, and Data Exchanges, Data Collaboration Platforms across programmatic, and social media platforms to promote Alliant digital audience targeting solutions. This position will identify new distribution partners and create and implement a sales plan to exceed budgeted revenue goals. This position reports to the Director of Platform Partnerships.

Principle Responsibilities:

  • Identify platform prospects in key markets and develop appropriate forecasts
  • Initiate net new direct platform distribution agreements and/or licenses
  • Maintain a sales pipeline worth 150% of budgeted revenue targets
  • Partner with internal teams to develop marketing strategies and to implement the creation of promotional materials for digital programs and partnerships
  • Use SalesForce daily to record sales activity and revenue opportunities

Key Skills and Background:

  • Bachelor’s degree in sales, marketing, or related business field preferred
  • Minimum 5+ years of experience in AdTech industry selling to platforms
  • Demonstrated mastery of, and passion for, the art of selling data-driven audience targeting solutions
  • Must have full understanding of digital program metrics reporting and P&L standards
  • Working knowledge of, audience targeting, email marketing and direct marketing analytics
  • Experience and relevant contacts within digital platforms
  • Outstanding persuasive communication, writing and presentation skills, with strong knowledge of Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
  • Experience using a CRM database or software applications preferred
  • Must be flexible, detailed, team-oriented and committed to having a good time while doing a great job

December 2021




Sales & Client Engagement


Permanent, Full-Time

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Alliant is a leading data company trusted by thousands of marketers. We deliver highly predictive custom and on-demand audience solutions across TV, programmatic, social, direct mail and more. The Alliant DataHub — built on billions of consumer transactions, advanced data science and high-performance technology — is the foundation for profit-driven audience solutions. For more information, visit: alliantdata.com

The position is based in Alliant’s office in New York City. Alliant has strong corporate culture of innovation and trust and is committed to excellence in everything we do. We offer a competitive compensation and benefits package with great career optionality for professional growth.

For consideration, please forward your resume and salary requirements to recruiting@alliantdata.com, Subject Line: Director, Sales. Alliant is an equal opportunity employer.

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