Questions? Feedback? powered by Olark live chat softwareDigital Audiences

Real People. Real Transactions. Real Results.

Alliant Digital Audiences delivers consumer purchasing history at scale to power targeted digital campaigns. Alliant’s online and offline transactional data is updated monthly to generate highly-qualified audiences for display and video targeting across desktop and mobile devices.

100%

Consumer Purchase Transactions

115M

U.S. Households

275M

30-day Unique IDs (desktop devices)

185M

30-day Unique IDs (mobile devices)

  • Insight Sourced from Hundreds of Brands

    Audiences are sourced from consumer purchase activity across over across over 500 d2c product lines. Select from a broad range of affinity, demographic, and behavioral segments for brand and direct response campaigns.

  • Proven Direct-to-Marketer Purchase History

    Alliant audience segments can be uniquely qualified for direct response and lead generation promotions with recent activity in digital and traditional direct-to-consumer promotions.

  • Specialty Segments

    Access a wide range of 1500+ ready-to-test segments, including consumer composites (e.g. “Moms Who Shop Like Crazy”), automotive, political, and Brand Propensities.

  • Model Development and Audience Onboarding

    Improve the performance of any campaign with custom audiences. Alliant’s data science team can help you create and onboard modeled look-alike audiences, as well as house-file audiences for cross-sell and reactivation.

Readily Available in All Major Platforms

Alliant audiences are available for targeting through all major platforms via partnerships with over 70 DSPs, DMPs, and ad exchanges. View our list of digital partners here.

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The Inside Story on Campaign Profits

Download the new Digital Data Book for a complete guide — with case studies — to every Alliant audience segment available for your desktop and mobile targeting needs.